Description
Certification Name: Certified FMCG Business Unit Manager
Global Occupational Skill Standard – GOSS ID: GOSS/M/CFMCGBUM/V1
Eligibility: Graduation or Equivalent or minimum 2 years of relevant experience (experience-based learners can directly enroll and certify).
Objective: The Certified FMCG Business Unit Manager course is designed to equip professionals with the knowledge and skills to effectively manage and grow a business unit within the fast-moving consumer goods (FMCG) sector. It covers areas such as product portfolio management, sales and distribution strategies, marketing, supply chain management, financial planning, team leadership, and market analysis.
Certification: Within 5 days after Completion of Online Assessment.
Get ready to join the Journey to become a GSDCI Certified Professional – International Certification and Assessment Body.
Steps to become a GSDCI Certified Professional:
Step 1: Select your certification you want to pursue.
Step 2: Click on get certified tab, new pop up window will open.
Step 3: Click on pay certification fee, you will be redirected to billing details page.
Step 4: Fill your details and click on pay certification fee, you will be redirected to payment gateway, pay fee by any available options like Card (Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.
Step 5: You will get Login Credentials of Online E-Books and Online assessment link on your email id, within 48 hrs of payment.
Step 6: After completion of online assessment, you can download your Certificate Immediately.
Assessment Modules:
Module 1: FMCG Business Management Fundamentals : Introduction to FMCG Industry, Role and Responsibilities of a Business Unit Manager, FMCG Market Dynamics and Trends, Business Unit Structure and Functions, Strategic Alignment with Corporate Goals, Ethics and Professional Standards in FMCG
Module 2: Strategic Planning and Market Analysis : Business Unit Strategic Planning, Market Research and Consumer Insights, Competitive Analysis and Benchmarking, SWOT and PESTEL Analysis, Opportunity Identification and Gap Analysis, Long-Term Growth Planning
Module 3: Sales and Distribution Management : Sales Strategy and Planning, Distribution Channel Management, Key Account Management, Trade Marketing and Retail Execution, Sales Forecasting and Target Setting, Performance Monitoring and Reporting
Module 4: Marketing and Brand Management : Brand Strategy and Positioning, Product Portfolio Management, Advertising and Promotional Campaigns, Digital Marketing and Social Media Integration, Consumer Engagement and Loyalty Programs, Marketing Analytics and ROI Measurement
Module 5: Financial and Operational Management : Budgeting and Cost Management, Profitability Analysis, Working Capital and Cash Flow Management, Inventory and Supply Chain Optimization, Operational Efficiency and Process Improvement, Financial Risk Assessment
Module 6: Leadership, Team Management, and Governance : Leadership and People Management, Team Development and Motivation, Performance Evaluation and KPIs, Change Management and Organizational Development, Compliance and Regulatory Governance, Innovation and Emerging Trends in FMCG
GSDCI Online Assessment Detail:
- Duration- 60 minutes.
- Number of Questions- 30.
- Number of Questions from each module: 5.
- Language: English.
- Exam Type: Multiple Choice Questions.
- Maximum Marks- 100, Passing Marks- 50%.
- There is no negative marking in any module.
| Marking System: | |||
| S.No. | No. of Questions | Marks Each Question | Total Marks |
| 1 | 10 | 5 | 50 |
| 2 | 5 | 4 | 20 |
| 3 | 5 | 3 | 15 |
| 4 | 5 | 2 | 10 |
| 5 | 5 | 1 | 5 |
| 30 | 100 | ||
| How Students will be Graded: | |||
| S.No. | Marks | Grade | |
| 1 | 91-100 | O (Outstanding) | |
| 2 | 81-90 | A+ (Excellent) | |
| 3 | 71-80 | A (Very Good) | |
| 4 | 61-70 | B (Good) | |
| 5 | 50-60 | P (Pass) | |
| 6 | 0-49 | F (Fail) | |
Benefits of Certification:
🌍 1. Global Recognition & Credibility – Stand out worldwide with a certification that opens doors across borders. Trusted by employers, respected by institutions, and recognized in over 100 countries.
📜 2. Quality Assurance through ISO Certification – Certified to global ISO standards, our programs deliver excellence, consistency, and a benchmarked learning experience that speaks for itself.
💼 3. Career Advancement & Employability – Enhances your resume and increases chances of promotions or job offers.
🤝 4. Non-Profit Trust Factor – Certifications from non-profit organizations are mission-driven rather than profit-driven.
📚 5. Access to Verified Learning & Resources – Often includes e-books, mock tests, and online support without hidden costs.
🔍 6. Transparency & Online Verification – Certifications come with a unique Enrolment ID for easy online verification by employers and institutions.
⏳ 7. Lifetime or Long-Term Validity – Certifications usually have lifetime validity or long-term recognition, reducing the need for frequent renewals.
